ESPN, BCS reach television agreement for bowls
Posted November 18, 2008
ESPN has reached a four-year deal with the BCS to televise the BCS bowls, the two announced Tuesday. The bowls are currently on the Fox network.
The deal will include the Fiesta, Orange, Sugar and national title games.
“We think this partnership is a natural fit," said ACC commissioner John Swofford. "ESPN does a tremendous job during the college football regular season and has created a great culture around college football.
“We think the multi-platform ESPN is able to bring to the table is unlike anything else offered in sports.”
ESPN president George Bodenheimer said ESPN is not planning to put the games on over-the-air broadcasts on ABC.The Rose Bowl will remain on ABC through at least 2010, Bodenheimer said.
Both Swofford and Bodenheimer insisted enough Americans now had access to cable to make the games available to fans who wanted to see them.
Swofford was asked several times whether college football would move toward a playoff. President-elect Barack Obama said on "60 Minutes" Sunday that he wants an eight-team playoff.
However, Swofford said the BCS conferences had discussed changes in the spring and he did not anticipate any further changes in this television cycle. But he pointed out that the ESPN deal was a television deal and didn't preclude changes in the postseason structure.