Cowboys worth more than $3 billion, tops in NFL

Posted August 20, 2014

— The Dallas Cowboys are the first U.S. sports franchise to top $3 billion in value.

For the eighth straight year, the Cowboys are worth the most of all 32 NFL franchises, according to Forbes. They're valued at $3.2 billion; only Real Madrid at $3.4 billion is worth more among global franchises.

Dallas posted the NFL's highest revenue, $560 million, and operating income, $246 million. That was far ahead of second-place New England, worth $2.6 billion and with $428 million in revenues, $147 million in operating income.

But the Patriots had the biggest increase since last year, up 44 percent in value. Dallas was up 39 percent.

The average NFL franchise value for 2014 is $1.43 billion, the highest in the 17 years the business magazine has tracked professional football. That shows a 23 percent increase, the largest in one year since 1999.

The Carolina Panthers, who are currently in the middle of a $112.5 billion stadium renovation, checked in at No. 17 on the list. They are valued at $1.25 billion having generated $283 million in revenue in 2013.

Forbes determines team values using equity plus net debt figures, and accounts for each team's current stadium situation, with adjustments for pending new stadiums and renovations to existing ones.

Washington ($2.4 billion) is third in value, increasing 41 percent since the last rankings, and the New York Giants ($2.1 billion) are fourth.

For the 2013 season, the average NFL team generated record revenue of $299 million and operating income of $53 million. Each franchise received a record $170 million of national revenue, mainly from league broadcasting and licensing fees.

At the bottom are Buffalo, worth $935 million and currently for sale after owner Ralph Wilson's death, and St. Louis at $930 million. But every team increased in worth, the lowest rise being Arizona at 4 percent.


AP NFL website: and


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  • Toddler10-21 Aug 21, 2014

    Yankees cut Roberts and no one has picked him up.

  • Jeanne Gunn Aug 21, 2014

    View quoted thread

    Beat me to it, B:)

  • Jeanne Gunn Aug 21, 2014

    View quoted thread

    Beat me to it, B:)

  • grampasbaby Aug 21, 2014

    Dang....Did I actually say JIMMY JONES? I'm wondering if I typed this, just about the same time my grandkids were arguing with each other. Whatever the case, I am sorry Jimmy Johnson. I did not intend to insult you, with the Jones name.

  • Doc Holliday Aug 20, 2014

    Jerry Jones had a good thing with Jimmy Johnson...shouldn't have ticked him off. JJ would have won 4 to 5 SBs had he stayed in Dallas. IMO

  • 4tarheels Aug 20, 2014

    You would think that with all that money they could figure out how to win a Super Bowl. I'm glad brains and good decisions trumps money.

  • JPack Aug 20, 2014

    Of the top three, New England is the only team playing at their value, and to be honest, I don't like any of the top three.

  • grampasbaby Aug 20, 2014

    I personally, have not given one care at all, about Jerry Jones and the 'boys, after what he did to Tom Landry. Later in history, and after 2 Superbowl victories, he did the same to Jimmy Jones, furthering my hatred for Dallas. Jerry Jones, honestly believes that he is king ____ of terd hill. He really is not. Either way, I do not watch any Cowboy's games, on TV. I do not purchase any Cowboy's memorabilia. I do not attend relatively close team home games, if the 'boys are on that agenda. I do not willingly contribute one single penny, to Jerry Jones.

  • Doc Holliday Aug 20, 2014

    Yep....I was surprised to see the Yankees go after BM. Asked one of my co-workers (avid NY fan) why they did that....he said they were desperate. I didn't buy that, just a bad move, IMO.
    Drew has had some good years for a SS in the past, stinking up the joint this season, .170 overall.

    Roberts - is he still playing? He used to be a pretty good player but dropped off the planet after '09. Had a stretch where he hit a bunch of doubles, scored a lot of runs.

  • Toddler10-21 Aug 20, 2014

    You got that right B. You told me about MCann he has had his best years and stays hurt. Ellsbury good defense, but isnt consistent with the bat. Backto Mcann he needs to lose some weight. Beltain is old and has been hurt too much. Its really bad when you second best consistent hitter is forty. Plus why did they trade for Stephen Drew? He was batting .170. Now he battting .139. Roberts was batting .240, but he had to kick rocks.




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