LPGA

Putter Boy as famous as No. 2 itself

Posted June 19

— Given its rich history with the game, it is hard to believe at one point, Pinehurst was not known for its flowing fairways.

“The Tufts family when they had to make the change from being a health spa to a recreational resort, they needed to start advertising a little bit more,” said Audrey Moriarty, the executive director of Tufts archives.

The Tufts hired New York’s Frank Presbrey advertising agency, who devised the “golf lad.”

A few years later, the lad received a famous facelift.

“In 1912 a woman named Lucy Richards, who was actually an acquaintance or friend of Gertrude Tufts’, they decided to have her do a bronze statue,” said Moriarty.

The Putter Boy was born.

His stance and grip was modeled by Donald Ross according to legend.

“It was meant to be a sundial,” said Moriarty.

Fittingly enough, a two-feet-tall piece meant to tell time, has stood the test of time.

“As long as the resort’s been around, putter boys’ been around,” Moriarty explained.

More than a century old, Pinehurst’s bronze bust has tenured almost as long as logos like “Goodyear,” “General Electric,” and “Coca-Cola.”

On the resort’s grounds, Putter Boy and his floppy hat are omnipresent.

From apparel to signs and waste bins to transportation, the likeness is everywhere.

“It’s something that people really relate to,” said Moriarty. “It’s genuinely loved.”

The Putter Boy is an advertisement that became an icon, synonymous with one of golf’s grandest stages.

2 Comments

This story is closed for comments.

Oldest First
View all
  • Jim Pomeranz Jun 19, 9:25 p.m.

    And I have a putter boy as an award in a golf tournament played at Pinehurst many, many years ago: http://ncgolfer.blogspot.com

  • Winchester-.308 Jun 19, 8:49 p.m.

    This is extremely unfortunate and a tad bit embarrassing. Who doesn't know what #2 is?

  • ACC: North Carolina vs. Miami

    Saturday at 12:25 pm on WRAL-TV

  • NFL: San Diego vs. Miami

    Saturday at 1:00 pm on WRAL-TV

  • SEC: Florida vs. Georgia

    Saturday at 3:30 pm on WRAL-TV

  • CFB: Notre Dame vs. Navy

    Saturday at 8:00 pm on WRAL-TV

  • NFL: Carolina Panthers vs New Orleans Saints

    Tonight at 8:25 on 99.9 The Fan

  • ACC: Duke at Pittsburgh

    Saturday at 12:00 pm on 620am

  • ACC: NC State at Syracuse

    Saturday at 3:00 pm on WRAL-FM

  • Football Friday with Tom Suiter

    Tomorrow at 11:35 pm

Scoreboard
Local
8:25pm Tonight
CAR
NOS
7:00pm Tonight
ORL
WAS
8:00pm Tonight
MIN
DET
8:00pm Tonight
CLE
NYK
8:30pm Tonight
DAL
UTA
10:30pm Tonight
LAC
OKC
7:30pm Tonight
LOU
FSU
7:30pm Tonight
GASO
TROY
7:00pm Tonight
BUF
BOS
7:00pm Tonight
PIT
LOS
7:00pm Tonight
NJD
WIN
7:30pm Tonight
FLA
ARI
7:30pm Tonight
OTT
CHI
7:30pm Tonight
TAM
PHI
8:00pm Tonight
STL
ANA
8:00pm Tonight
MIN
SJS
9:00pm Tonight
COL
NYI
10:00pm Tonight
VAN
MON
8:25pm Tonight
CAR
NOS