Adam Gold

The Super Bowl that never sleeps

Posted January 31

When NFL Commissioner Roger Goodell announced that MetLife Stadium in East Rutherford, N.J., was awarded Super Bowl XLVIII, the masses lost their collective thermals over the potential for sub-zero temperatures and mountains of snow piling up all over the tri-state area.

Of course, one glance at the forecast for Super Bowl Sunday tells us that the best guess a couple of days out from kickoff is that daytime highs will climb to 50 degrees and there will be a 10 percent chance of rain. That's a far cry from the thoughts of a deep freeze and even deeper snow that paralyzed the football-frenzied masses those many moons ago.

That's not to say that bringing the NFL's premiere event to an open-air stadium in (the shadows of) New York City isn't a risky proposition. Obviously, the chances of extreme cold and highly uncomfortable weather are greater in the Northeast in February than they are in Southern California, Arizona or south Florida.

But the Super Bowl is more than just a championship-deciding football game. This is the NFL's chance to showcase itself, its reach, its power, on the global sporting public. More than 5,000 media credentials were issued by the league, as almost every industrialized nation will be represented by some form of traditional or new media.

And not all of them are going to the game.

In fact, most of the people here aren't going to the game either. The large majority of those here in New York are selling something, from pizza to substance abuse treatment to Bill Romanowski's Nutrition53 line of scientifically balanced meal replacements, and those folks need something to do other than the game.

To that end, let me illustrate why New York City is a perfect place for this event.

Beginning with the Sunday prior to the game, there were no less than 16 major sporting events or concerts scheduled for the city. If you're into basketball, the Knicks were home all week long, hosting the Lakers, Celtics and Cavaliers before welcoming in LeBron James and the Miami Heat the night before Super Bowl XLVIII. Meanwhile, the Nets were in action at the Barclay's Center in Brooklyn twice, including Friday night's game against Kevin Durant's Oklahoma City Thunder.

If hockey is your thing, there were two – yes TWO – outdoor games to draw your attention. Yankee Stadium hosted the Rangers and Devils on Sunday before New York returned three nights later to take on the Islanders. There also was Big East basketball, championship boxing and a 30-minute question and answer session with noted celebrity cat Lil Bub.

And, just in case you're wondering how one goes about becoming a 'noted celebrity cat,' all I can say is that if you don't already know, there's no earthly way I'd be able to explain it to you. However, had you seen the crush of humanity around Discovery Place in Times Square, you'd understand the drawing power.

If music is your thing, Madison Square Garden's "newest franchise," Billy Joel, played to a sellout crowd on Monday, Keith Urban did the same on Wednesday and TLC was Crazy Sexy Cool in the city on Thursday. There were museums, Radio City Music Hall, tickets to the Daily Show, ice skating at Rockefeller Plaza shopping – window or otherwise – on 5th Avenue, and more great restaurants than there are stars in the sky, all at your disposal.

And if you happen to be sticking around for another day after the Seahawks and Broncos have settled things over in Jersey, Billy Joel is back for his third Garden Party in the last four and a half weeks.

Not to disparage other Super Bowl host cities, but throw in the dozens of celebrity-laden parties, and short of having the game in Los Angeles, or Las Vegas, there's more to do in one day here than there was in an entire week in New Orleans, or Indianapolis, or Phoenix – maybe even combined.

Would it be better if the stadium had a roof that could slide into place so as to protect the fans from the harsh elements that often accompany the onset of February in the northeast? Of course.

But football was meant to be played in the elements, and it's rained in Super Bowls before. Even the city of Dallas, deep in the heart of Texas, was pulverized by an ice storm three years ago when the Packers beat the Steelers. Speaking of ice storms, how would this week have gone in a city like Atlanta, where a mere 2 inches of snow rendered motorists stranded for almost 24 hours and the entire area incapacitated?

Weather is unpredictable. We certainly hope that the forecast holds and the temperatures are as mild as possible at game time so the players can perform to the best of their abilities and the fans can enjoy the Super Bowl experience without the risk of frostbite. But the Super Bowl has really become a Super Week.

And, in my view, there's no better place to stage this festival of fun and football than in the city that never sleeps.

Heck, who can sleep when there's so much going on, anyway.

12 Comments

This blogpost is closed for comments.

Oldest First
View all
  • Ken D. Jan 31, 2:46 p.m.

    why have a great event in a city that is considered a cesspool wonder how many people are... View More

    — Posted by heelsgrad 1988

    Perhaps you'd prefer the game were played somewhere like Durham. Or Chapel Hill. Nobody ever gets murdered in Chapel Hill......

  • Obamacare prevails again Jan 31, 2:43 p.m.

    Colonel, where are we going ?

    Where we going ?

    Freak show central.

    Where's that ? - New York City.

    That's in New York, son. New York State.

  • kikinc Jan 31, 2:26 p.m.

    still a cesspool

    — Posted by heelsgrad 1988

    Spoken by someone who's probably never been there....

  • heelsgrad 1988 Jan 31, 2:20 p.m.

    still a cesspool

  • Hammerhead Jan 31, 1:56 p.m.

    why have a great event in a city that is considered a cesspool wonder how many people are... View More

    — Posted by heelsgrad 1988

    NYC's murder rate is far lower than Dallas, Atlanta, Miami and especially New Orleans. It is on par with San Diego and Raleigh.

  • Obamacare prevails again Jan 31, 1:35 p.m.

    What this article fails to mention is the fact that this game may in fact play host to the largest concentration of organized human trafficking the world has ever seen.

    Cocaine and hookers are big sellers on SuperBowl Sunday.

  • heelsgrad 1988 Jan 31, 1:30 p.m.

    why have a great event in a city that is considered a cesspool wonder how many people are murdered close to the stadium

    football (especially their great events)should be played in the south .

    Gold should move on back up north it would increase the quality of sport radio in the triangle.

  • Obamacare prevails again Jan 31, 1:24 p.m.

    I'll be sleeping through this game. Someone wake me when this snoozefest is over.

  • Ken D. Jan 31, 12:06 p.m.

    Maybe the answer is to have all the media events in New York, and then have everybody fly to some warm weather venue for the actual game.

  • uBnice Jan 31, 9:38 a.m.

    Reads like someone is having a good time, Mr. Gold. :-)

    I was one of the weather skeptics. But I guess the weather will be "ok". But for the expense, I would not want to be a fan in that weather. We are talking premium dollars here. Give me sunshine and warmth and all that comes with it!

More...

 

 

  • NASL: RailHawks vs. Ft. Lauderdale

    Tomorrow at 7:30 am on WRAL-2

  • PGA: RBC Heritage

    Tomorrow at 3:00 pm on WRAL-TV

  • PGA: RBC Heritage

    Sunday at 3:00 pm on WRAL-TV

  • PGA: Zurich Classic of New Orleans

    Saturday at 3:00 pm on WRAL-TV

  • MLB: Atlanta Braves at NY Mets

    Tomorrow at 7:05 pm on 99.9 The Fan

  • MLB: Baltimore Orioles at Boston Red Sox

    Sunday at 7:05 pm on 99.9 The Fan

Scoreboard
Local
Final
DUR 3
NOR 2
 
7:05pm Tonight
NOR
DUR
 
Final
PHI 1
ATL 0
Final
DET 7
CLE 5
Final
MIN 7
TOR 0
Final
TEX 8
SEA 6
Final
SFG 1
LOS 2
Final
SDP 1
COL 3
Final
PIT 11
MIL 2
Final
WAS 0
STL 8
Final
TAM 2
NYY 10
Final
MIN 9
TOR 5
Final
CWS 1
BOS 3
Final
HOU 1
KAN 5
2:20pm Today
CHC
CIN
 
7:05pm Tonight
PIT
MIL
 
7:05pm Tonight
WAS
STL
 
7:05pm Tonight
CLE
TOR
 
7:08pm Tonight
DET
ANA
 
7:10pm Tonight
NYM
ATL
 
7:10pm Tonight
BOS
BAL
 
7:10pm Tonight
TAM
NYY
 
7:10pm Tonight
MIA
SEA
 
8:05pm Tonight
TEX
CWS
 
8:10pm Tonight
KAN
MIN
 
8:40pm Tonight
COL
PHI
 
10:05pm Tonight
OAK
HOU
 
10:10pm Tonight
LOS
ARI
 
10:10pm Tonight
SDP
SFG
 
Final
NYR 4
PHI 1
Final
STL 4
CHI 3
Final
COL 5
MIN 4
Final
SJS 6
LOS 3
7:00pm Tonight
TAM
MON
7:30pm Tonight
BOS
DET
10:00pm Tonight
ANA
DAL
Final
DUR 3
NOR 2
 
7:05pm Tonight
NOR
DUR